Introduction
If you’re planning a trip to Madeira and looking for a way to explore the island’s eastern charm, this 5-hour private tour to Santana and the Thatched Houses promises an intimate, scenic, and culturally rich experience. It’s perfect for those who enjoy discovering local traditions and stunning landscapes without the crowds. We love the personalized touch of this private excursion, especially the ability to customize stops and enjoy the scenery at your own pace.
Two standout features make this tour appealing: first, it offers a taste of authentic Madeira life through visits to traditional villages and the chance to see the iconic thatched houses, and second, it provides breathtaking views from several scenic viewpoints. A potential consideration could be the price point of $266.07 for up to five people, which might seem steep for some, but when you factor in the personalized guide and exclusive transport, the value becomes clearer.
This tour suits travelers who appreciate nature, local culture, and picturesque landscapes. It’s ideal for small groups or families eager to experience Madeira’s northeast in a relaxed, tailored way, especially those who prefer private guided tours over larger group excursions.
Key Points
- Personalized private experience with a dedicated guide and transport.
- Stunning views from multiple viewpoints, including the East coast and Ponta do Rosto.
- Cultural insight into Madeira’s traditional villages and the iconic thatched houses of Santana.
- Immersive nature in Laurissilva forests and levada walking opportunities.
- Flexible itinerary, with optional stops such as a typical local lunch.
- Ideal group size of up to 5-6 people for a cozy, intimate journey.
Exploring Madeira’s East Side: A Detailed Review of the Private 5-Hour Tour

Overview and Practicalities
This tour is designed for those who want to see Madeira’s vibrant east coast without the hassle of public transportation or large buses. With private transportation and a local guide, your experience will be both comfortable and informative. The total duration is about five hours, making it a perfect morning or afternoon escape from Funchal’s hustle.
The tour is priced at $266.07 per group, accommodating groups of up to five, with the possibility of up to six, thanks to the vehicle’s seat capacity. Since it’s booked around 31 days in advance, it’s a popular choice for travelers seeking a reliable and well-organized experience that balances cost with personalized service. Pickup is offered, and the tour includes a mobile ticket for convenience.
You can also read our reviews of more private tours in Madeira
Itinerary Breakdown and What to Expect
Stop 1: Ribeiro Frio
We loved the way Ribeiro Frio sets the tone for the day—lush and green, a true window into Madeira’s natural beauty. Known for its Laurissilva forest, Ribeiro Frio is a haven for nature lovers. If you’re into levada walks, this is where many start, though the tour itself doesn’t include a hike.
The trout farm here is a delightful sight, especially for families or those curious about local agriculture. The greenery dominates the scenery, and the fresh mountain air is invigorating. Reviews highlight how this stop captures the essence of Madeira’s rich vegetation, with one traveler noting, “the color green is the base of everything here.”
Stop 2: Miradouro do Guindaste
Next, you’ll visit this spectacular viewpoint overlooking the east coast. It’s a short stop—about 30 minutes—perfect for snapping photos and soaking in the panoramic views of cliffs and rolling valleys. This viewpoint is often praised for its breathtaking scenery, making it a highlight for many travelers.
Stop 3: Santana and Traditional Houses
Santana is the heart of Madeira’s cultural heritage. Its thatched houses, many now converted to souvenir shops, offer a glimpse into the island’s rural past. The charming village streets are dotted with local products and crafts, making it a favorite for those wanting authentic souvenirs.
One reviewer mentioned, “Santana holds story and culture,” emphasizing its importance as a cultural touchstone. The optional local lunch is a chance to taste regional flavors, adding to the overall value of the visit. The 1.5-hour stop allows plenty of time to wander, shop, and learn.
Stop 4: Miradouro da Ponta do Rosto
This unique viewpoint offers stunning views of the rugged coastline and Atlantic Ocean, often described as one of the most beautiful spots on the island. The 20-minute stop is perfect for a quick photo session or just to take in one of Madeira’s most memorable vistas.
Additional Stop: Porto da Cruz
While mainly mentioned as a surrounding area, this rural parish is noted for its agricultural charm. It adds a layer of authenticity to your understanding of Madeira’s local economy and way of life.
Transportation and Group Dynamics
The private vehicle ensures a comfortable ride and the flexibility to stop at each location as long as you like. The small group size (up to 6) fosters a more relaxed atmosphere, enabling questions and personalized attention. Reviewers have praised guides like James and Edgar for their knowledge and friendly demeanor. One noted, “He’s a great guide (and driver),” highlighting the importance of a skilled guide for a memorable experience.
Value and Experience
Although the tour costs a bit more than some group excursions, the private setting and customized itinerary enhance the experience. Reviews support that guides are skilled at fitting many highlights into a limited time, with guests appreciating the balance of nature, culture, and views. One traveler remarked, “It was brilliant—off-road driving, levada walks, and visits to local villages.”
What Travelers Say
Reviewers consistently mention the friendly guides, stunning scenery, and authentic insights. One noted, “Our guide was very friendly and good at telling about everything from the life of the small villages, flowers, and plants as well as the history of the island.” This personal touch makes the tour particularly appealing for those wanting to learn beyond just taking photos.
Practical Tips
- Book early to secure your spot, especially during peak season.
- Bring sunscreen and water, as stops can be sunny and warm.
- If interested in local cuisine, consider the optional lunch stop in Santana.
- Travelers with moderate physical fitness will enjoy walking around villages and viewpoints.
- The tour can be customized if you wish to focus more on natural scenery or cultural highlights.
The Sum Up

This private tour offers a fantastic way to see Madeira’s east side with expert guidance and a comfortable vehicle. It’s especially suited for travelers who appreciate nature, local traditions, and scenic views in a small-group setting. The inclusion of stops at iconic viewpoints, Santana’s traditional houses, and Laurissilva forests ensures a well-rounded experience. The guide’s knowledge and friendly demeanor, combined with the flexibility of a private tour, make for an engaging and memorable day.
While the cost may be higher than larger group tours, the personalized attention and exclusive access to viewpoints and local sites justify the price for many. If you’re after an authentic, scenic, and culturally rich experience that captures Madeira’s true essence, this tour is definitely worth considering.
FAQ

Is transportation included?
Yes, private transportation is included, with pickup offered within Funchal. Additional costs may apply if you’re outside Funchal.
How long does each stop last?
Stops vary from about 20 to 90 minutes, allowing enough time to explore, take photos, and enjoy the views.
What is the group size?
Up to 6 people, ensuring a cozy, personalized experience with plenty of room for everyone.
Can I customize the itinerary?
While the tour follows a set route, guides are generally flexible and may accommodate your interests, especially in a private setting.
What should I bring?
Comfortable shoes, sunscreen, water, and perhaps a camera or smartphone to capture the stunning scenery.
Is lunch included?
No, but there is an optional stop for a typical local meal in Santana.
What if the weather is bad?
The experience requires good weather. If canceled due to poor conditions, a different date or full refund will be offered.
How far in advance should I book?
Booking around 30 days ahead is recommended since the tour is popular and often booked in advance.
This Madeira tour combines scenic beauty, cultural insight, and personalized service, making it a worthwhile choice for those eager to explore the island’s authentic east side.
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