Planning a day in Guadalajara that combines the art of tequila-making with authentic town charm? The Alma Tequilera Flavors, Tradition, and Feast tour offers just that—a well-rounded look at Mexico’s most iconic spirit and its cultural backdrop. This experience promises sensory delights, colorful streets, and outstanding views of agave fields, all wrapped into a manageable 12.5-hour package. Whether you’re a tequila lover or simply interested in Mexican culture, this tour aims to give you a taste—literally and figuratively—of the region’s tradition.
We particularly appreciate how this tour balances behind-the-scenes craftsmanship with lively local interactions. The sensory tasting session at a top distillery is a real highlight, providing insight into the artisanal process that many travelers find fascinating. Plus, the stops in Tequila town, with its vibrant streets and history-rich corners, make the experience feel authentic rather than touristy. One thing to consider is the tour’s duration—12.5 hours is long, but for those who love full immersion, it’s just right. This tour is ideal for curious travelers eager to learn about tequila, enjoy scenic views, and experience local culture without feeling rushed.
Key Points

- Authentic Tequila Craftsmanship: Visit a top distillery and enjoy sensory tasting and pairing of premium labels.
- Vibrant Town Exploration: Walk through the colorful streets of Tequila, soaking in its charm and history.
- Cultural Fun: Participate in the preparation of Cantaritos and learn some local dance steps.
- Breathtaking Scenery: End the day at a stunning bar overlooking fields of agave, perfect for photos.
- All-Inclusive Feel: Transportation, tasting, and a coordinator are included, making the day smooth.
- Value for Price: At just over $100, the tour offers a comprehensive experience, especially considering the quality of destinations.
An In-Depth Look at the Tour
You can also read our reviews of more tours and experiences in Guadalajara.
Starting Point and Transportation
The tour begins in Zapopan, at Av. Ignacio L Vallarta 3959, a convenient spot for those staying in Guadalajara or nearby. The group travels in air-conditioned comfort, which is a thoughtful touch given the long day ahead and the warm climate. With a maximum group size of 19 travelers, it’s small enough to foster a friendly vibe but large enough to keep the experience lively.
The transportation helps eliminate the hassle of navigating on your own, especially when covering multiple stops spread across the region. This allows you to focus on the sights, sounds, and tastes of the day rather than logistics.
Stop 1: Tequila Cava de Oro
The day kicks off with a visit to the Cava de Oro distillery, an exclusive place renowned for its artisanal approach. This tour of the distillery lasts around two hours and includes admission, so no extra cost there. We loved the way the guide walks you through each step of the tequila-making process—from the harvesting of agave to the distillation—giving you a real appreciation for the craft.
The sensory tasting here is a highlight: five premium labels are paired thoughtfully with local flavors, awakening your palate. The tasting isn’t just about sipping; it’s about understanding what makes each bottle unique, from aroma to finish. Several reviews mention how engaging and educational this part is, making it perfect for those who want to go beyond just drinking and truly learn about tequila.
Stop 2: The Town of Tequila
Next, you’ll explore the town of Tequila itself—a charming place with colorful houses and streets lined with shops, cafes, and historic sites. This walk, lasting about two hours, is free of charge but rich in atmosphere. It’s an excellent chance to see the town’s essence, from its lively markets to quaint corners full of history.
We enjoyed the chance to soak in local life away from tourist traps. Travelers note the vibrant facades and friendly locals, with one saying, “The colorful houses and history-filled corners make this town a joy to walk through.” It’s a perfect spot for photos, especially if you’re into capturing lively street scenes.
Stop 3: Cantaritos el Güero #1
Then, it’s time to get hands-on with Cantaritos—a traditional Mexican drink served in a clay pitcher. This stop is as much about learning as it is about tasting. You can observe how the drink is prepared and even try out a few simple dance moves, adding a lively, interactive element to the day.
Some reviews praise this stop for being fun and light-hearted, with one noting, “It’s a great way to get a feel for local customs and have fun with new friends.” It’s informal and relaxed, perfect for those who want to experience Mexican hospitality firsthand.
Stop 4: Amatitena Garden
The day wraps up at the Amatitena Garden bar, located among vast fields of agave plants. This location offers stunning views of the landscape that’s responsible for Mexico’s tequila fame. You can enjoy delicious cocktails in a relaxed atmosphere, perfect for unwinding after a long day of exploring.
The setting is remarkable—the bar’s panoramic windows or outdoor terrace provide picture-perfect views of agave fields. As one reviewer mentions, “The breathtaking scenery makes this the ideal spot for a final toast.” It’s a fitting end to a day dedicated to Mexico’s most famous crop.
What’s Included and What’s Not

The tour’s price of $100.04 per person covers hugely important aspects: transportation, sensory tasting, pairing, and a dedicated coordinator. This makes it a good value considering the quality of experiences and locations. Plus, the inclusion of an icebox with drinks ensures you stay refreshed throughout the day.
Meals aren’t included, so plan to bring snacks or eat beforehand. While this could be seen as a minor inconvenience, it also gives you the flexibility to choose your own meals—whether you prefer a quick snack or a sit-down lunch.
Logistics and Practicalities
Starting at 10:00am, the tour wraps up back at the meeting point, so you won’t need to arrange extra transportation afterward. With a cancellation policy allowing full refunds if canceled 24 hours in advance, flexibility is built in should your plans change.
Final Thoughts: Who Will Love This Tour?

This experience caters to those curious about Mexican tequila and eager to see Tequila town beyond the surface. It’s perfect for travelers who value authenticity and enjoy interactive, sensory experiences. If you’re interested in scenic views of agave fields and want a full day of culture without the hassle of planning logistics, this tour offers solid value.
However, be prepared for a long day—if you prefer more relaxed, shorter excursions, or are not a fan of guided group activities, you might find this a bit intense. Also, since meals aren’t included, bringing your own snacks or planning a meal afterward can enhance your experience.
Overall, it’s a well-organized, lively tour that balances education, culture, and scenic beauty. It’s especially recommended for those with a genuine interest in tequila or Mexican traditions, and who want a full, engaging day with memorable views and flavors.
Frequently Asked Questions

Is transportation included in the tour?
Yes, transport in air-conditioned vehicles is included, making it easier to relax and enjoy the day without worrying about navigation.
What is the tour duration?
The entire experience lasts approximately 12 hours and 30 minutes, starting at 10:00am and ending back at the meeting point.
Are meals included?
No, meals are not included in the tour price, so you should plan to bring snacks or eat before or after the tour.
How many people will be in my group?
The group is limited to a maximum of 19 travelers, which keeps the experience intimate and manageable.
What’s the main highlight of the tour?
Many find the sensory tasting at the distillery and the scenic views from the agave field bar to be the most memorable parts.
Can I cancel the tour?
Yes, full refunds are available if you cancel at least 24 hours before the scheduled start.
Is this tour suitable for children or non-drinkers?
Yes, non-drinkers can still enjoy the cultural aspects, such as the town walk and the scenery, but the tasting may not appeal to everyone.
What should I wear?
Comfortable clothes and walking shoes are best, especially for exploring town streets and walking through fields. Sunscreen and hats are recommended if the weather is sunny.
Is there any special preparation needed?
Just bring your curiosity and an appetite for learning about and tasting tequila—everything else is organized for your comfort.
To sum it up, the Alma Tequilera Flavors, Tradition, and Feast tour offers a well-balanced, engaging look at Mexico’s famous spirit intertwined with scenic beauty and local culture. It’s best suited for curious travelers who want a day packed with flavor, sights, and authentic experiences, delivered in a friendly, well-managed package.
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