Shopping tours in Florence cut straight to the heart of what makes this city special – its artisans, markets, and fashion houses. From my experience, the most worthwhile options include guided walks through the historic leather markets and specialized fashion district tours led by local experts.
I’m especially fond of the small-group market tours that combine food tastings with shopping – they offer real cultural insights while supporting local vendors. The private stylist-led fashion tours, though pricier, are perfect for travelers serious about Italian design and craftsmanship.
For bargain hunters, the organized trips to luxury outlets outside Florence are surprisingly good value, with transportation included and access to major Italian brands at significant discounts.
Let’s look at our favorite Florence shopping tours and what makes each one special.
Key Points
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Personalized shopping experiences with professional stylists in Florence’s fashion district, catering to groups of up to 3 friends.
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Exclusive half-day tours to the Designer Barberino Outlet with private transportation and flexible exploration of luxury shops.
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Tailored shopping tours to The MALL Shopping center in Reggello, offering private transportation and individualized shopping experiences.
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Guided shopping tours that combine visits to historic markets like Sant’Ambrogio with hands-on cooking classes showcasing traditional Tuscan cuisine.
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Flexible cancellation policies and wheelchair-accessible options for various shopping tours, ensuring a seamless and inclusive experience.
Florence Pizza or Pasta Class With Gelato Making at a Tuscan Farm
Immersing visitors in the culinary traditions of Tuscany, this half-day experience offers a hands-on adventure in pizza, pasta, and gelato making.
Held at a picturesque Tuscan farmhouse, the class welcomes up to 26 travelers to learn from a professional Italian chef. Participants will make pasta dough, craft fresh pasta, and prepare classic sauces.
They’ll also create pizza with ingredients from the estate gardens and bake it in a wood-fired oven. Capping off the experience, guests will learn to make creamy, homemade gelato.
The 3-course meal, including appetizers, the prepared dishes, and wine or beer, provides a delicious finale to this immersive culinary journey in the Tuscan countryside.
Read our full review: Florence Pizza or Pasta Class With Gelato Making at a Tuscan Farm Review
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Florence: Santambrogio Market Food Tour With Tastings
After exploring the culinary traditions of Tuscany through an immersive pasta, pizza, and gelato-making class, visitors can now dive into the vibrant atmosphere of Florence’s Sant’Ambrogio Market on this guided food tour.
The 3-hour experience takes participants through the lively marketplace, where they’ll sample authentic street food and local delicacies, including bruschetta, schiacciata, lampredotto, and fried specialties.
Along the way, an experienced guide shares insights into Italian food and wine. The tour includes two glasses of Tuscan wine and concludes with a refreshing gelato tasting.
Priced at $82.37 per person, this immersive foodie adventure offers a chance to discover the flavors loved by locals.
Read our full review: Florence: Santambrogio Market Food Tour With Tastings Review
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Cooking Class and Lunch at a Tuscan Farmhouse With Local Market Tour From Florence
For those seeking an immersive culinary experience in the heart of Tuscany, this full-day cooking class and lunch at a rustic farmhouse from Florence offers an unparalleled opportunity.
Participants start at the Piazza della Stazione in Florence, where they’ll visit a historic food market to select fresh ingredients.
Then, they’ll travel by air-conditioned minibus to a charming farmhouse, where an expert chef leads a hands-on cooking class focused on traditional Tuscan cuisine.
The class culminates in a delightful 4-course lunch complemented by Tuscan wine.
With positive reviews, this experience is suitable for all skill levels and includes a cooking diploma, recipes, and hotel pickup and drop-off.
Read our full review: Cooking Class and Lunch at a Tuscan Farmhouse With Local Market Tour From Florence Review
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Rome: Tailored Shopping Experience With Stylist
A unique shopping experience awaits visitors in Rome, where a professional stylist named Ailada offers a tailored shopping tour.
With over four years of fashion expertise, Ailada curates a 3-hour private shopping trip focusing on Made in Italy fashion. The experience is priced at $109.48 per group of up to 3 people, with free cancellation 24 hours in advance.
Ailada provides a personalized service, discussing preferences and assisting with selecting the best pieces to match one’s style. Comfortable shoes, a passport, and a credit card are recommended.
Past customers praise Ailada’s knowledge and the tour’s authentic, memorable nature.
Read our full review: Rome: Tailored Shopping Experience With Stylist Review
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Wanna Be Italiano – the Original Cooking Class & Market Tour in Florence
Wanna Be Italiano – the Original Cooking Class & Market Tour in Florence offers visitors an immersive culinary experience in the heart of the Tuscan capital.
With 1,278 reviews and a 97% traveler recommendation, this highly-praised activity includes a guided visit to the city’s Central Market to select fresh ingredients.
Under the instruction of professional chefs, you will learn to prepare beloved Italian dishes like bruschetta, homemade pasta, and tiramisu.
The class also provides unlimited Chianti wine, food samples, and a graduation diploma.
Suitable for vegetarians, this hands-on cooking session is a must-try for anyone seeking an authentic taste of Florentine cuisine.
Read our full review: Wanna Be Italiano – the Original Cooking Class & Market Tour in Florence Review
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Pasta & Tiramisu Cooking Class With Optional Market Shopping
Immersion in the culinary delights of Florence awaits participants of the Pasta & Tiramisu Cooking Class With Optional Market Shopping.
This 3.5-4.5 hour experience costs from $71.94 per person and offers a hands-on lesson in making tagliatelle, ravioli, and tiramisu. Guests can visit the Sant’Ambrogio market to source ingredients, then learn techniques from expert chefs.
They’ll prepare sauces, pasta dough, and the classic Italian dessert. Afterward, they’ll enjoy the dishes paired with house wine.
The class suits adults and isn’t recommended for young children or those with celiac disease. With a 5/5 rating from 52 reviews, it’s a must-do Florence activity praised for its fun, educational atmosphere.
Read our full review: Pasta & Tiramisu Cooking Class With Optional Market Shopping Review
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Florence Central Market Food Tour With Eating Europe
For those seeking a more comprehensive culinary exploration of Florence, the Florence Central Market Food Tour with Eating Europe offers an immersive experience.
Rated 100% recommended by travelers, this highly-acclaimed tour provides an insider’s look at the city’s vibrant San Lorenzo Market. Guests can expect to sample a variety of Tuscan delicacies, including aged balsamic vinegar, prosciutto, artisanal cheeses, and more.
The tour also includes a private wine tasting at a historic shop and concludes with an espresso, digestif, and authentic gelato.
With a maximum of 10 travelers and knowledgeable local guides, this tour promises a personalized and enriching culinary journey through Florence.
Read our full review: Florence Central Market Food Tour With Eating Europe Review
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Guided Food Tour With Santambrogio Market Visit – Florence
Travelers seeking an authentic culinary experience in Florence can embark on the Guided Food Tour with SantAmbrogio Market Visit.
Lasting 3 hours, the tour offers up to 25% in savings, costing between $93.69 and $124.92 per person.
Led by a local chef, you will explore the historic SantAmbrogio market, established in 1873, and sample Tuscan cold cuts, local cheeses, and traditional dishes.
The experience also includes a wine tasting, paired with bruschettas, and a visit to a renowned gelateria.
With free cancellation up to 24 hours in advance and a reserve now, pay later option, this tour provides a delectable way to take in Florence’s vibrant food scene.
Read our full review: Guided Food Tour With Santambrogio Market Visit – Florence Review
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Fiesole: Tuscan Countryside Half Day E-Bike Tour & Farm Visit
Set out on a half-day e-bike adventure through the picturesque Tuscan countryside with the Fiesole: Tuscan Countryside Half Day E-Bike Tour & Farm Visit.
This highly-rated tour, boasting a 100% recommendation from travelers, offers a maximum group size of 4 participants.
Explore the scenic hills of Fiesole, just outside Florence, on an electric-assisted mountain bike.
Along the way, you’ll savor fresh bread, seasonal produce, olive oil, and Pecorino cheese, complemented by local red wine.
The tour also includes a visit to a farm, providing an authentic taste of Tuscan life.
With knowledgeable guides and comfortable transportation options, this is an excellent way to experience the beauty of the Tuscan countryside.
Read our full review: Fiesole: Tuscan Countryside Half Day E-Bike Tour & Farm Visit Review
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Florence Market Tour With a Local Chef
A Florence Market Tour with a local chef offers visitors a unique opportunity to enjoy the vibrant culinary culture of the city.
The 3-hour tour takes participants to the iconic Sant’Ambrogio market, where they’ll explore fresh produce and local delicacies. Tastings include Tuscan cold cuts, local cheeses, and traditional dishes like pappa al pomodoro and brasato.
The experience also includes a wine tasting and an Italian gelato finale. With a small group size and an English-speaking local chef as the guide, this tour provides an authentic and personalized exploration of Florence’s gastronomic heritage.
The tour is reasonably priced and offers free cancellation up to 24 hours in advance.
Read our full review: Florence Market Tour With a Local Chef Review
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Horse Ride, Olive Oil and Local Foods Tasting in a Tuscan Farm
From Florence, a private horse riding tour takes visitors through the picturesque Tuscan hills, immersing them in the region’s stunning landscapes of olive groves and vineyards.
The 1-hour horseback ride includes a basic lesson for any experience level.
After the ride, guests enjoy a guided tour of a medieval castle or historic farm specializing in olive oil production, followed by a tasting of the farm’s extra virgin olive oil paired with local cheeses, Tuscan ham, bruschetta, and Chianti wine.
The tour includes private transfers, equipment, and a Tuscan light lunch, all for a starting price of $312.33 per person.
Read our full review: Horse Ride, Olive Oil and Local Foods Tasting in a Tuscan Farm Review
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Florence: Tailored Shopping Experience With Stylist
For those seeking a personalized shopping experience in the heart of Florence, a tailored shopping tour with a professional stylist provides an unparalleled opportunity.
The 3-hour private tour, suitable for men and women, takes guests on an exploration of the fashion district’s hidden gems. Catering to groups of up to 3 friends, the tour includes a preliminary consultation to discuss individual preferences and a guided journey focused on discovering new materials, colors, and styles tailored to body and skin type.
With expert assistance throughout, travelers can save time, boost confidence, and find pieces that reflect their unique identity, all while seeing the rich fashion culture of Florence.
Read our full review: Florence: Tailored Shopping Experience With Stylist Review
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Florence Street Food Tour and Sightseeing With Central Market
Why not explore the rich culinary traditions of Florence on a guided street food tour that takes you through the city’s historic center and into the lively Mercato Centrale?
This 2.5-hour tour allows you to discover Tuscany’s unique flavors with a professional guide. You’ll sample handmade pasta, fresh truffles, cantucci cookies, hearty Tuscan soups, and more.
The tour’s 13 reviews are all 100% recommended by travelers, and the maximum group size is 14 people. The meeting point is in front of the Grand Hotel Baglioni, and the tour ends near the Santa Croce church.
Vegetarian options are available, but the tour isn’t suitable for vegan, gluten, or dairy-free diets.
Read our full review: Florence Street Food Tour and Sightseeing With Central Market Review
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Food & Wine Private Tour: Cheese Farm & Winery With Tasting
Explore the flavors of Tuscany on this private food and wine tour that takes you to a local cheese farm and winery near Florence.
For $775.51 per person, you’ll enjoy a cheese tasting, cellar visit, and sample Tuscan wines.
The tour includes private transportation, a private guide, and complimentary bottled water, snacks, and alcoholic beverages.
With 5-star reviews, this wheelchair-accessible experience is a great way to learn about the region’s rich culinary traditions.
Booking is flexible, with free cancellation up to 24 hours in advance.
Don’t miss this chance to discover the best of Tuscany’s food and wine scene on a private tour.
Read our full review: Food & Wine Private Tour: Cheese Farm & Winery With Tasting Review
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Pick Vegetables at the Farm & Cook Pasta
Explore the heart of Tuscan culinary traditions with this immersive farm-to-table experience.
Spend 3.5 hours picking fresh vegetables and herbs in the countryside, then return to a historic villa from the 1600s to prepare a delectable pasta dish using your bounty.
The hands-on cooking class follows recipes passed down from the host’s grandmother, and you’ll enjoy your homemade meal with a view.
The experience includes a tasting of homemade wine and olive oil.
With a maximum of 10 participants, this intimate tour offers free cancellation and the option to add transfer service or villa accommodations.
Seasonal considerations apply, but the property is accessible year-round.
Read our full review: Pick Vegetables at the Farm & Cook Pasta Review
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The MALL Private Shopping Tour From Florence to Reggello
Discover the ultimate shopping experience with the private The MALL Shopping Tour from Florence to Reggello.
This 5-star rated tour offers a personalised shopping trip to the Reggello outlet mall, just a short drive from Florence. With private transportation, an air-conditioned vehicle, and an English-speaking driver, you’ll enjoy a comfortable and convenient journey.
The tour is flexible, allowing you to explore the shops at your own pace. Though food and drinks aren’t included, you can take advantage of the free cancellation policy up to 24 hours before the tour.
Priced from $296.39 per person, this private shopping excursion is a must-try for fashion-savvy travelers visiting Florence.
Read our full review: The MALL Private Shopping Tour From Florence to Reggello Review
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Exclusive Half-Day Chianti Wine Tour With Lunch at Farm
Embark on an exclusive half-day adventure into the heart of Chianti’s picturesque wine country with this intimate tour.
For $197.06 per person, you’ll explore two family-run wineries, learn about the region’s history and terroir, and indulge in a multi-course Tuscan lunch paired with organic wines.
Enjoy scenic routes, photo stops, and guided wine tastings led by an English-speaking expert.
With a maximum of 8 participants, you’ll have a personalized experience exploring Chianti’s enchanting landscape.
The tour includes transportation from Florence, and you can even purchase and ship any products you love.
Reviewers praise the friendly guide and excellent value, though transportation could be improved.
Read our full review: Exclusive Half-Day Chianti Wine Tour With Lunch at Farm Review
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Visit to the Market and Cooking Lessons in a Tuscan Farmhouse
Visitors explore the vibrant local market in Florence, selecting the freshest seasonal ingredients for their hands-on cooking class at a charming Tuscan farmhouse.
After a scenic drive, they learn to prepare traditional dishes like ravioli or tagliatelle, tiramisu, and crepes with gelato.
Cristina, the gracious host, shares her expert culinary skills and Italian hospitality. Guests rave about the joy of cooking and the beauty of the setting, making this a highlight of their Florence visit.
The intimate, private tour offers a personalized experience and includes wine, cheese, and scenic views.
With a 5-star rating, this culinary adventure is an excellent value at $242.83 per person.
Read our full review: Visit to the Market and Cooking Lessons in a Tuscan Farmhouse Review
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From Rome: Private Transfer to the Mall in Florence
For those seeking a world-class shopping experience during their Florence visit, arranging a private transfer from Rome to The Mall is an excellent option.
Priced at $1,391.92 for up to two participants, this 10-hour tour provides access to Italy’s most fashionable outlet, featuring luxury brands like Givenchy, Gucci, and Fendi.
Shoppers can enjoy 4 hours dedicated to browsing and an optional personal shopper service.
The private transfer by van or sedan ensures a comfortable journey, with the driver waiting during the shopping experience.
Booking is flexible, with no upfront payment required and free cancellation up to 24 hours in advance.
Breaks can be taken at the outlet’s restaurant for relaxation.
Read our full review: From Rome: Private Transfer to the Mall in Florence Review
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Chefactory Market Tour in Florence 4 Courses Cooking Class
The Chefactory Market Tour in Florence offers an immersive culinary experience, blending a guided exploration of the San Lorenzo Market with a hands-on 4-course cooking class.
Led by a professional chef, the tour allows participants to discover the Tuscan flavors, sampling traditional products like balsamic vinegar and truffles.
The cooking class, which includes a 4-course lunch, covers dishes such as fresh pasta, tiramisu, and a balsamic chicken dish.
With a maximum group size of 15, the experience provides a personalized touch.
Travelers praise the informative and friendly chefs, the enjoyable market tour, and the delicious meals.
Priced at $83.92 per person, the tour starts at 9:45 AM and lasts for the duration of the experience.
Read our full review: Chefactory Market Tour in Florence 4 Courses Cooking Class Review
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Florence Street Food Tour: Market & City Center
Tourists exploring the vibrant culinary scene of Florence can embark on the Florence Street Food Tour: Market & City Center. Priced from $40.66 per person, this 2.5-hour small group walking tour takes visitors through the historic San Lorenzo Market and iconic sites like the Duomo and Ponte Vecchio.
Led by licensed local guides, the tour offers a taste of traditional Tuscan specialties, including schiacciata, local snacks, and gelato. With an overall rating of 4.9/5, the tour delivers engaging insights into the city’s food culture and history.
However, it’s not suitable for vegans or those with gluten intolerance. Participants should notify the tour operator of any dietary restrictions in advance.
Read our full review: Florence Street Food Tour: Market & City Center Review
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Private Market Tour and Cooking Class With a Florentine Local
Visitors to Florence can enjoy the city’s vibrant food culture through a private market tour and cooking class with a local Florentine.
The experience begins with a tour of the Mercato Centrale, Florence’s central food market, led by a professional chef. Participants then head to the chef’s home for a hands-on cooking lesson, where they’ll prepare three traditional Florentine dishes using fresh produce from the market.
The class culminates in a delightful home-cooked lunch, accompanied by 1-2 glasses of local wine. With a perfect 5.0-star rating from previous guests, this private culinary experience promises an authentic and personalized taste of Florentine cuisine.
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Seggiano: Typical Tuscan Farm Tour With Olive Oil Tasting
What better way to take in Tuscany’s agricultural heritage than a tour of the Olio Abbraccio farm in Seggiano?
This 2-hour guided experience offers a behind-the-scenes look at olive oil production. Visitors can explore the fields, equipment, and cellar while learning about the farm’s biological methods and sustainable practices.
The highlight is an olive oil tasting paired with typical Tuscan foods, providing insight into becoming a more conscious consumer. With scenic views of historic Seggiano, this tour promises an authentic farm-to-table experience.
Wheelchair accessible and available in Italian and English, the tour is priced from $41.71 per person with free cancellation up to 24 hours in advance.
Read our full review: Seggiano: Typical Tuscan Farm Tour With Olive Oil Tasting Review
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Unforgettable Shopping at Designer Barberino Outlet From Florence
Florence’s fashionable set can’t resist the allure of the Designer Barberino Outlet, a sprawling shopping paradise just a short drive from the city center.
This private tour provides an unforgettable shopping experience, with prices from $231.59 per person. You’ll enjoy private transportation in an air-conditioned vehicle, complete with free WiFi.
The tour isn’t wheelchair accessible but is stroller friendly. Confirm your pickup time in advance, and enjoy hassle-free shopping with free cancellation up to 24 hours before.
With an impressive 5-star rating and no negative reviews, this tour is a must for any Florence fashionista seeking designer deals and discounts.
Read our full review: Unforgettable Shopping at Designer Barberino Outlet From Florence Review
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Florence: Grocery Market Food Tour and Tastings With a Chef
Travelers seeking an authentic taste of Florentine culture can embark on a captivating 3-hour grocery market food tour led by a local chef. Priced from $69.86 per person, this tour offers a deep dive into Tuscan cuisine, with tastings of salami, cheeses, and traditional dishes.
Guests will experience the art of cheesemaking, indulge in local delicacies like pappa al pomodoro, and enjoy a wine tasting paired with bruschetta.
The tour also provides an opportunity to explore the Sant’Ambrogio market alongside locals, offering insights into the city’s thousand-year culinary traditions.
With a free cancellation policy and the option to reserve now and pay later, this tour is a must-try for foodies visiting Florence.
Read our full review: Florence: Grocery Market Food Tour and Tastings With a Chef Review
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Sum Up
Florence offers a range of exceptional shopping tours, from cooking classes and market tours to designer outlet experiences. Whether you’re looking to learn about local cuisine, sample regional delicacies, or find the best designer deals, there’s a tour to suit your interests. With knowledgeable guides and immersive experiences, visitors can dive into the heart of Florence’s vibrant shopping and culinary scene.