From Guadalajara: Tequila Town and Cantaritos El Guero

If you’re heading to Guadalajara and want a taste of authentic Mexico, a trip to Tequila town offers both a deep dive into the spirit’s origins and a glimpse of traditional Mexican culture. The tour by Cabrales Tours promises an 8-hour journey that takes you from bustling city streets into sprawling agave fields, with plenty of tastings and charming town visits along the way. It’s a solid choice for those curious about tequila or simply looking for a well-organized, reasonably priced day trip from Guadalajara.

What we particularly like about this experience is its balance of educational content and fun — you learn how tequila is made, enjoy five different tastings, and get to explore the picturesque “Pueblo Mágico” of Tequila itself. Plus, the guide’s knowledge and friendliness consistently earn positive reviews. On the flip side, some travelers note that time in Tequila town can feel a bit rushed, and the overall focus on tasting might leave some wanting a deeper dive into local culture. This tour suits curious travelers who appreciate storytelling, good value, and a lively group atmosphere but may want to supplement with additional exploration if they’re especially keen on history or local traditions.

Key Points

• Educational and flavorful: Learn how tequila is made while tasting five different varieties.
• Beautiful scenery: Gaze over sprawling agave fields that stretch to the horizon.
• Charming town: Wander through the colorful streets of Tequila, a designated Pueblo Mágico.
• Small-group feel: Share the experience with a friendly guide and fellow travelers.
• Value for money: At $33, it offers a well-rounded introduction to tequila culture.
• Accessible: Includes hotel pickup and drop-off; suitable for all mobility levels.

You can check availability for your dates here:

An Authentic Day in the Heart of Tequila Country

This tour starts bright and early, with pickup from your hotel in Guadalajara around 9:30 a.m. Traveling in a comfortable white van, you’ll feel a bit like a local in an intimate group, with the guide coordinating via WhatsApp to ensure everyone’s ready. The first stop—Tequila Don Cayo—is a guided tour of an artisanal tequila factory. Here, you’ll get a close-up look at how the beloved Mexican spirit is crafted, from the harvested agave to distillation. We loved the way the guide explained each step, making it understandable even without prior knowledge, and the opportunity to see and photograph the vast agave fields is genuinely striking.

Tasting five tequilas at the factory is a highlight, especially if you’re new to the drink. You’ll learn to identify different types, such as blanco, reposado, or añejo, and understand how aging impacts flavor. The inclusion of agave beer adds a fun twist, and reciting the “drunkard’s prayers” with your group adds a memorable, local touch. Reviewers consistently mention the value—according to one, “the tastings are good, and so are the Cantatitos,” highlighting how generous and enjoyable the experience is.

Next, you’ll enjoy a lunch stop at a popular restaurant in Amatitán, with lively mariachi music adding to the festive atmosphere. The 1.5-hour lunch break is enough to savor local dishes—many reviewers rave about the ceviche—and recharge before heading into the town of Tequila itself.

Exploring Tequila: The Pueblo Mágico

After lunch, it’s time to visit Tequila, the town that gave its name to the world’s most iconic spirit. The visit here lasts about 1.5 hours, giving you time to stroll through the colorful streets, snap photos of the traditional architecture, and soak in the lively atmosphere. Some reviews mention that the town is “very nice” and a true “sight to see,” with authentic shops and lively squares.

A key highlight is stopping at Cantaritos Amatitán Che-ches, where you’ll learn about and even sample the traditional “Cantaritos” cocktail — a regional specialty made with tequila and fresh fruit, served in a clay mug. This experience is especially popular among those wanting a more interactive taste of local culture. Travelers such as one reviewer note, “the guide did his best to make us feel included,” even when language barriers exist, which adds a warm, personal touch to the day.

Practical Details and What to Expect

The entire journey is designed for comfort and convenience, including hotel pickup and drop-off. The tour lasts about 8 hours, with plenty of time allocated for each activity. The small-group setting means you won’t be lost in a crowd, and guides are bilingual—Spanish and English—making it easier for international visitors to follow along.

Included in the price ($33) are factory entrance, tastings, and the guide, which represent excellent value considering the depth of experience. Lunch is not included, but the organized restaurant stop provides a chance to try regional specialties, often accompanied by lively music.

The tour is wheelchair accessible, which is a considerate touch, and the pickup process is smooth, with guides coordinating via WhatsApp. Flexibility is also a plus—if you need to cancel at least 24 hours in advance, you get a full refund, providing peace of mind.

The Real Value: What Travelers Say

Authentic reviews paint a picture of a well-organized and friendly experience. “The guide was very informed and gave everyone great knowledge of Guadalajara, Tequila, and areas along the way,” shares a traveler from the U.S. Highlights from other reviews include praise for the knowledgable guides who translate and explain, making sure everyone is included, even if they don’t speak perfect Spanish.

Many reviewers mention that the tequila tastings are generous, and the opportunity to learn about traditional methods adds value beyond just drinking. One guest noted, “Even though I was the only English speaker, the guide provided translation just for me,” which speaks to the personal attention given.

Some travelers felt that the time in Tequila town could be slightly tighter, with only 1.5 hours to explore, but overall, most agree it’s enough to get a good sense of the place. The cost of $33 is seen as a good deal for the variety of experiences packed into the day.

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Final Thoughts: Who Will Love This Tour?

This tour is ideal for those looking to combine learning, tasting, and exploring without breaking the bank. It suits curious travelers who enjoy storytelling, enjoying local flavors, and prefer a guided experience that takes care of logistics. If you’re traveling solo, you’ll find the group atmosphere friendly, with opportunities to connect with fellow adventurers. Families and older travelers will appreciate the accessible transportation and relaxed pacing.

While it offers a strong introduction to tequila and Tequila town, those seeking an in-depth historical tour or a focus solely on local culture might want to look for additional options. However, for a first-time visitor wanting a balanced overview with good value, this tour hits the mark.

Is hotel pickup included?
Yes, the tour includes hotel pickup and drop-off in Guadalajara, making it convenient to start and end your day comfortably.

How long does the tour last?
The entire experience runs about 8 hours, with plenty of stops and free time in Tequila town.

Are guided tours available in English?
Yes, the guides speak both Spanish and English, ensuring clear explanations and a friendly experience, regardless of language.

What is included in the price?
The $33 fee covers transportation, entrance to the tequila factory, tastings of five types of tequila and agave beer, and the guide.

Is lunch included?
No, lunch is not included, but a stop at a popular restaurant is scheduled, where you can enjoy local dishes and live music.

Can I cancel if my plans change?
Yes, free cancellation is available up to 24 hours before the tour, offering flexibility for your trip planning.

Is the tour suitable if I am wheelchair-bound?
Yes, the tour is wheelchair accessible, making it a good option for travelers with mobility considerations.

This outing from Guadalajara offers a comprehensive, fun, and affordable glimpse into tequila’s world, perfect for those eager to enjoy a taste of local tradition and craftsmanship while exploring one of Mexico’s most charming towns.

You can check availability for your dates here: