Traveling from Puerto Vallarta and craving a genuine taste of Nayarit’s seaside life without the crowds? This private tour offers an opportunity to visit three distinctive beach towns—Lo de Marcos, Los Ayala, and Guayabitos—each with its own unique vibe. Perfect for small groups (up to four, but larger groups can inquire), this experience promises a mix of culture, scenic beauty, and relaxed coastal charm, all within a manageable 6 to 8 hours.
What we really love about this tour is how personalized it feels. The private setup means you won’t be competing for space or attention, and the guide’s local insights make the experience both authentic and engaging. Plus, the chance to visit less touristy spots like Lo de Marcos and the jungle-accessible Frideras Beach in Los Ayala is a rare find. One potential consideration? The tour’s pace requires some walking and a bit of travel time, so it’s best suited for those with decent mobility and a flexible schedule.
This tour suits travelers who enjoy small-group experiences, cultural exploration, and a break from typical tourist spots. Whether you’re a couple seeking a romantic day, a small family, or friends eager for a private adventure, this tour offers real value with its mix of scenic drives, local culture, and optional island visit.
Key Points

- Authentic small-group experience with a dedicated guide.
- Explores three charming, less touristy beach towns with their own unique character.
- Includes transportation in a comfortable, air-conditioned vehicle.
- Offers optional visit to Coral Island for extra adventure (additional cost).
- Highlights local culture and cuisine, including tasting authentic Mexican cocoa.
- Provides a relaxed pace with plenty of opportunities for strolling, shopping, and soaking up the scenery.
A Closer Look at the Experience
This private tour from Puerto Vallarta offers a wonderful way to see Nayarit beyond the usual tourist trails. It’s designed to be flexible and intimate, ensuring you get a personalized taste of each town’s personality. The tour is priced at $370 per group (up to four people), which, considering the private transport and guided experience, can be a good value—especially if shared among friends or family.
You can also read our reviews of more private tours in Puerto Vallarta
Transportation and Scheduling
Your day begins at 9:30 am, with convenient pickup from your hotel or a specified location in Puerto Vallarta or Banderas Bay. The vehicle is air-conditioned, making the roughly one-hour drive to Lo de Marcos comfortable, regardless of the weather. The total duration spans between 6 and 8 hours, which is ample time to enjoy each stop without feeling rushed.
Starting Point: Lo de Marcos
Lo de Marcos is the first stop—an inviting town where you can walk through colorful streets and experience a slower pace of life. The highlight here is tasting authentic Mexican cocoa—a sweet treat that offers a glimpse into local culinary traditions. We loved the way the town’s murals and lively atmosphere paint a picture of local and expat life blending seamlessly. As one reviewer noted, “This was such a worthwhile experience! Each of the charming towns…showed a wonderful, vibrant slice of Mexican life.”
Exploring Los Ayala and Frideras Beach
Next, a 20-minute drive takes you to Los Ayala, a quieter village that’s mostly visited by locals. The star here is Frideras Beach, accessible only via a short jungle walk—an untouched stretch of sand that’s perfect for relaxing away from crowds. The walk itself adds a sense of adventure and connection to the natural environment.
Guayabitos: The Vibrant Coastal Town
The final major stop is Rincon de Guayabitos, the largest town on the itinerary. Its streets are full of color, with handicraft shops, art galleries, and jewelry stalls. Here, you’ll have about three hours to wander, shop for souvenirs, and enjoy the crystal-clear beaches. Many reviewers appreciate the laid-back vibe; as one put it, “Guayabitos is an excellent option for shopping, relaxing, and enjoying a good meal.”
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Optional Coral Island Visit
For those craving a bit more adventure, an optional trip to Coral Island is available at an additional cost (about MX$300 per person). The water taxi ride and island exploration promise snorkeling, swimming, and more stunning views, though it’s entirely optional—so you can tailor the day to your mood.
What Makes This Tour Stand Out?

Knowledgeable Guide: Many reviews highlight the guide’s enthusiasm and local knowledge. “Alejandro helped us explore three Nayarit towns we had not visited before,” said one traveler, emphasizing how guides can elevate the experience by sharing stories and insights that you’d miss on your own.
Authentic Local Flavors: From tasting cocoa in Lo de Marcos to shopping for handmade jewelry in Guayabitos, this tour emphasizes local culture and crafts. The inclusion of a city tour at each stop ensures you get a feel for the everyday life of residents.
Scenic and Cultural Diversity: Each town offers a different flavor—from the colorful murals and relaxed pace of Lo de Marcos, to the jungle-accessible beaches of Los Ayala, and the lively markets of Guayabitos. This variety keeps the day interesting and visually engaging.
Balanced Pacing and Flexibility: The itinerary strikes a good balance between guided sightseeing and free time, allowing you to soak in the atmosphere, take photos, or simply relax.
Good Value for Money: Considering private transportation, guided commentary, and visits to three distinct towns plus optional island, the price offers solid value—especially for those looking for an intimate, culturally-rich day.
Practical Tips for Travelers

- Book in advance: The tour is popular, often reserved 16 days ahead, so plan early.
- Bring comfortable shoes: Some walking is involved, especially at Frideras Beach for the jungle walk.
- Pack sunscreen and water: The Mexican sun can be strong, and staying hydrated is essential.
- Consider lunch beforehand or plan to eat in Guayabitos: The tour doesn’t include lunch, but there are plenty of eateries in Guayabitos.
- Optional Coral Island: Budget extra if you want to include this, and be aware it requires a water taxi.
- Be flexible: The tour’s pace may vary depending on your interests and weather conditions.
Who Would Love This Tour?

This trip is ideal for travelers who appreciate authentic local experiences over touristy hotspots. If you enjoy small-group settings, cultural insights, and scenic drives, you’ll find it rewarding. It’s especially well-suited for those who want a relaxed day exploring charming towns, tasting local flavors, and possibly adding a splash of adventure with the island visit. Families, couples, or friends looking for a memorable day outside the typical resort scene will find plenty to love.
The Sum Up

“Hidden Gems of Nayarit” offers a wonderfully balanced mix of culture, scenic beauty, and relaxed coastal charm. It’s a smart choice for those who want to peel back the tourist veneer and experience authentic Mexican seaside life. The knowledgeable guide, personalized service, and chance to explore small towns away from the crowds make it a memorable day trip. Although it doesn’t include meals or the optional island trip by default, the overall value is solid, especially considering the private transport and personalized attention.
For travelers eager to see the quieter side of Nayarit, this tour provides a window into everyday life, local craftsmanship, and stunning beaches—all at a pace that feels just right. Whether you’re seeking a peaceful retreat or a lively exploration, this private coastal escape is worth considering.
FAQs

How long is the tour?
The tour lasts approximately 6 to 8 hours, including travel time and sightseeing at each stop.
What’s included in the price?
Your package covers private transportation, bottled water and soda, a guide, and guided city tours at each stop. Pickup and drop-off are also included.
Are meals included?
No, the tour does not include lunch, but there are plenty of local eateries in Guayabitos where you can enjoy a meal.
Can I visit Coral Island?
Yes, the optional visit to Coral Island is available for an additional MX$300 per person. It involves a water taxi and snorkeling or swimming.
What is the group size?
The tour is private for up to 4 people, but larger groups can be accommodated upon request.
Is this tour suitable for children?
Most travelers can participate, but consider the walking involved at Frideras Beach and the outdoor nature of the tour.
How far in advance should I book?
It’s recommended to book at least 16 days ahead, as the experience is quite popular and fills up quickly.
What should I bring?
Comfortable shoes, sunscreen, water, and a camera are recommended. Consider bringing cash for souvenirs or optional activities.
This detailed, balanced exploration of the Hidden Gems of Nayarit hopefully helps you decide whether this private coastal adventure fits your travel style. It’s a chance to see authentic Mexican beach towns at your own pace, with friendly guides and stunning scenery along the way.
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