If you’re looking for a way to see Brighton beyond the usual tourist spots, this Immersive City Treasure Hunt offers a playful, interactive experience that combines puzzle-solving with genuine city exploration. While I haven’t tried it myself, reviews highlight how this activity brings out the city’s little-known corners and offers a fresh perspective on Brighton’s vibrant streets. It’s not just a walk — it’s a lively, humorous adventure that requires teamwork and curiosity.
What makes this tour stand out are two main features: first, the interactive puzzles that challenge your problem-solving skills, and second, the friendly interactions with local agents and shopkeepers, which add authenticity and humor. One thing to consider is that the activity is weather-dependent, so a rainy day might require some flexibility. Still, it’s well suited for families, friends, or team-building groups who want to blend sightseeing with fun mental challenges.
This tour is ideal for those who enjoy outdoor activities, love solving puzzles, or want a more engaging way to discover Brighton’s hidden gems. It’s especially good if you prefer experiences that combine exploration, humor, and a bit of adventure—rather than just ticking off sights from a list.
Key Points

- Interactive and engaging puzzle-based exploration of Brighton.
- Suitable for groups of 2-6 participants, making it perfect for families or friends.
- Authentic local interactions, including secret passwords and shopkeeper clues.
- Weather-dependent activity, so plan on a clear day for the best experience.
- Affordable price point of around $30 per person offers good value for a fun 3.5-hour outing.
- Private tour ensures your group’s experience is personalized and uninterrupted.
What to Expect from the Brighton Treasure Hunt

This isn’t your average city walk. The game is designed to be a treasure trail-style adventure that combines outdoor exploration with mental challenges. From the moment you meet at New Road in Brighton, your team of 2-6 people will dive into a story involving a missing character named Alice, who’s left behind a trail of clues.
The story kicks off with a bit of mystery — who is this narrator, and where is Alice? As you chase clues across Brighton’s streets, you’ll get to explore lesser-known nooks and crannies of the city, with each stop revealing a bit more of the story and the city’s hidden corners. The clues are carefully crafted to strike a balance; reviews mention they are not too tricky, so they’re accessible for most ages, but still engaging enough to challenge your team.
The game involves interacting with agents on the ground and visiting local businesses—some of which you’ll need to give secret passwords to unlock clues. This adds a layer of authenticity and fun social interaction, making it more than just a navigational walk. Expect humorous moments, surprises, and plenty of opportunities to enjoy Brighton’s lively atmosphere and quaint shops.
You can also read our reviews of more tours and experiences in Brighton.
The Highlights of the Itinerary
Start at New Road — From here, the clues will lead you through Brighton’s streets, possibly stopping at coffee shops, small boutiques, or other unique spots. Several reviews mentioned enjoying the chance to discover small businesses they didn’t know existed, enhancing the experience of both discovery and community connection.
The clues are well-judged — not too simple, not overly difficult. The feedback indicates that everyone gets a chance to participate and contribute to solving the mystery, which makes it great for mixed groups with different ages and skill levels. Many found themselves laughing and bonding as they worked together to crack each part of the story.
The final stop brings you back to the starting point, completing a loop that leaves you with a sense of achievement and a fresh appreciation for Brighton’s streets.
The Value of This Experience
At around $30 for roughly 3.5 hours, this activity offers excellent value. You’re paying not just for a fun activity but for the chance to see the city from a different perspective. The private nature of the tour ensures your group can interact freely without external distractions. Plus, the mobile ticket makes it easy to start your adventure on your schedule.
From the reviews, it’s clear that this tour fosters authentic moments—whether that’s giving a secret password to a shopkeeper or sharing laughs over a tricky clue. Many reviewers appreciated how the activity encouraged them to slow down, explore, and enjoy local cafes and shops along the way.
Since the activity is weather-dependent, it’s best to plan on a clear day. Rain might put a damper on the outdoor parts of the game, but the organizers do offer full refunds or rescheduling options if bad weather hits.
Who Will Love This Tour?

This treasure hunt is perfect for families, especially those with children aged 10 and up who can engage with clues and directions. It’s also ideal for groups of friends looking for a lively, social activity, or corporate teams seeking a fun team-building exercise. If you enjoy outdoor adventures, puzzles, and local stories, you’ll find this a refreshing way to experience Brighton.
It’s less suited for travelers seeking a traditional sightseeing tour with historical commentary. Instead, it offers interactive fun and discovery, making it a hit with those who prefer hands-on, memorable experiences.
The Sum Up: Is It Worth It?
For those wanting a unique way to explore Brighton, this treasure hunt provides more than just sightseeing. It offers a blend of mystery, humor, and local flavor that turns a walk through the city into a lively adventure. The activity’s strength lies in its interactivity and the opportunity for authentic encounters with local businesses and Brighton’s streets.
Travelers who enjoy team challenges, engaging stories, or discovering hidden corners of a city will find this to be a fantastic choice. It’s especially worth considering if you’re traveling with children or a group of friends, or if you simply want to add a bit of playful exploration to your Brighton trip.
While weather can be a consideration, the overall value and fun factor make this a memorable, engaging activity that can turn your day into a cheerful, laughter-filled adventure. Just remember to dress for the weather, keep your phone charged, and get ready to solve the mystery of Alice while exploring Brighton’s charming streets!
FAQ
How long does the treasure hunt last?
The activity lasts approximately 3 hours and 30 minutes, making it a perfect afternoon activity without feeling rushed.
What is the group size?
You can play in teams of 2-6 people, which makes it flexible for families, friends, or small groups.
What’s the cost?
The price is about $30.15 per person, offering good value given the length and interactive nature of the experience.
Do I need a mobile device?
Yes, the game combines puzzles and clues delivered through your phone, so a smartphone is essential.
Is this suitable for children?
Yes, most travelers can participate, and reviews mention children aged 10-13 enjoyed it. It’s a family-friendly activity.
What about accessibility?
Service animals are allowed, and the activity is near public transportation, making it fairly accessible.
What if the weather is bad?
Since it’s an outdoor activity, poor weather might affect the experience. You can cancel for a full refund or reschedule if needed.
Can I get a refund?
Yes, cancellations are free if made at least 24 hours in advance. Last-minute cancellations are non-refundable.
How do I start the tour?
You meet at New Road in Brighton, and the tour ends back at the same point, making it easy to plan your day.
By choosing this treasure hunt, you’ll get an interactive, memorable experience that reveals Brighton’s hidden gems and lively streets, all while having fun working as a team. It’s a creative way to turn sightseeing into a lively adventure—perfect for those who love puzzles, local stories, and a good laugh.
More City Tours in Brighton
- Immersive City Treasure Hunt – Brighton
- Brighton: City Walking Tour & Exploration Game
- Brighton Full Day Tour: Coastal Charms and City Delights
- Small-Group Brighton City Running Guided Tour 5k
- Brighton: Self Guided City Walk and Interactive Treasure Hunt
- Brighton: City Sightseeing Hop-On Hop-Off Bus Tour
More Tour Reviews in Brighton
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