Thinking about exploring Croatian wines? The Pervino winery in Novigrad offers a relaxed, authentic wine tasting experience that’s perfect for those curious about Istria’s vinous traditions. While we haven’t personally been there, this experience seems to strike a great balance between quality, intimacy, and value.
What we love about Pervino’s tasting is its flexibility — you can choose your wines and enjoy a cozy, family-run setting. Plus, the chance to mingle with furry friends adds a charming touch that’s rare among more formal tastings. That said, if you’re expecting a guided tour of the cellar or vineyard, this might not be your best fit, since those parts are not included. Overall, it’s a wonderful option for wine lovers, foodies, or anyone wanting an authentic taste of Istria in a relaxed setting.
Key Points

- Personalized tasting with a choice of six wines tailored to your preferences.
- Family-run winery ensures a warm, intimate atmosphere with genuine Croatian charm.
- Pairing with local snacks like cheeses, prosciutto, and olive oil enhances the tasting experience.
- Wide selection of wines including local varieties (Malvazija Istarska, Teran) and international favorites (Merlot, Chardonnay).
- Pet-friendly environment welcomes furry friends to share the experience.
- Affordable quality — at around $41 per person, you get a well-rounded tasting plus tasty snacks.
An Authentic Glimpse into Istrian Winemaking

The Pervino winery in Novigrad offers more than just a sip of wine; it’s a chance to see how local traditions blend with family passion. This family-owned operation makes wines that reflect the region’s unique terroir, which means you’re tasting more than just grapes — you’re tasting Istria in every glass. With 17 different wines, from the well-known Malvazija Istarska and Teran to International varieties like Merlot and Chardonnay, there’s something for every palate.
The process begins with guests selecting which three wines they’d like to try. This level of choice is a real plus — it allows you to focus on what you enjoy most, whether that’s crisp whites or bold reds. During the tasting, you’ll get an introduction to each wine, often with interesting stories about their origins, making it more engaging than a typical tasting flight.
Following the initial wines, you’ll be treated to a delicious charcuterie board paired with quality olive oil, with a brief presentation that highlights local flavors. This pairing elevates the wines, helping you understand how regional products enhance each sip. Afterwards, you continue sampling the remaining three wines, rounding out a comprehensive tasting experience.
You can also read our reviews of more tours and experiences in Novigrad.
The Experience Itself: What to Expect

When you arrive at Pervino, a family-run operation, the atmosphere is immediately warm and inviting. The tasting takes place in a cozy setting—likely a well-kept tasting room or outdoor patio—where you can comfortably chat with guides and fellow wine enthusiasts. The winery’s focus on small-group experiences means you won’t be rushed, and the guide’s friendly, adjusted approach to your palate makes the visit feel personalized.
In terms of the wines, you’ll encounter a mix of traditional Istrian varieties like Malvazija Istarska and Teran, which are known for their fresh, vibrant profiles, balanced with international favorites like Merlot, Chardonnay, and Muscat. The reviews highlight how well the host tailors the tasting—adjusting for preferences and making sure each guest finds wines they enjoy.
The pairing component is simple but effective. The selection of cold cuts, cheeses, and olive oil provides a delicious complement to the wines and brings out regional flavors. The olive oil, produced locally, offers a taste of Istria’s acclaimed agricultural tradition. Many guests have remarked on how delicious and well-chosen the snacks are, making the entire experience feel like a casual gathering rather than a commercial tour.
While the tour does not include a cellar or vineyard visit, the intimacy of the tasting itself compensates. You’ll learn about the family’s winemaking philosophy and regional influences—adding depth to your tasting. The experience lasts about an hour, making it a perfect stop during a day of exploring Novigrad or Istria.
Value and Practical Considerations

At around $41 per person, the Pervino tasting offers excellent value. For that price, you get six wines, snacks, and a friendly, informative environment. Compared to more commercial wineries or tours that include transportation and extensive cellar visits, this experience is straightforward and budget-friendly.
Keep in mind that transportation isn’t included, so plan your arrival accordingly. Many visitors combine this tasting with a stroll through Novigrad or other local attractions. Also, since the tour doesn’t include a tour of the cellar or vineyard, those seeking a more involved behind-the-scenes experience might need to look elsewhere.
Booking is flexible—you can reserve in advance, and there’s a pay later option, which offers some peace of mind. Cancellation up to 24 hours in advance with a full refund adds to the convenience.
What Guests Are Saying

The reviews paint a clear picture of what makes this experience special. One guest praised the “interesting facts” shared by the guide and appreciated how wines were adjusted to suit their tastes, calling the experience “really enjoyable.” Another highlighted how well-maintained and cozy the location is, especially considering the reasonable price.
Guests love the personalized approach from the hosts—described as “incredibly friendly” and “adjusting the wines to what we liked.” The quality of the wines, especially the local varieties, earns high praise, as does the pairing with tasty antipasti. The pet-friendly nature adds a charming, welcoming vibe that many appreciated.
More Great Tours NearbyIs This Experience Right for You?

This wine tasting is best suited for travelers who value authentic local experiences in a relaxed setting. It’s ideal for those interested in trying regional wines without the fuss of large tours, and who enjoy pairing wine with regional snacks like cheese, prosciutto, and olive oil. If you’re traveling with a pet, the inclusive atmosphere makes it even more appealing.
People looking for a guided tour of the vineyard or cellar might find this tasting a bit limited, but for anyone wanting a genuine, enjoyable sip of Istria’s wine culture, it hits the mark.
The Sum Up

The Pervino wine tasting in Novigrad offers a genuine, budget-friendly way to explore Istria’s wine scene. With a flexible, personalized approach, excellent local wines, and tasty regional snacks, it provides a relaxed environment to learn and taste. The family-run charm and pet-friendly atmosphere make it stand out as a warm, authentic experience.
Perfect for small groups, couples, or solo travelers seeking an unpretentious taste of Croatia’s vinous treasures, this experience delivers more than just wine — it offers a slice of local life and flavor. While it doesn’t include extensive tours or cellar visits, the focus on quality, choice, and hospitality makes it a memorable part of any Istrian adventure.
FAQ

Do I need to book in advance?
Yes, reservations are recommended to secure your spot, especially during peak tourist season. You can reserve online and choose the pay-later option for flexibility.
Is transportation included?
No, transportation is not included. You’ll need to arrange your own way to the winery in Novigrad.
Can I choose which wines I taste?
Yes, upon arrival, you select the six wines you’d like to try, making the experience tailored to your preferences.
What kinds of wines are available?
The winery offers 17 wines, including local varieties like Malvazija Istarska and Teran, plus international options like Merlot, Chardonnay, and Muscat.
How long does the tasting last?
The experience typically lasts about an hour, perfect for a relaxed stop during your day.
Is the winery pet-friendly?
Absolutely, furry friends are very welcome to join in the tasting.
What’s included in the price?
You get six wines and a plate of cold cuts with regional olive oil.
Are cellar or vineyard tours included?
No, this experience focuses on the tasting and pairing, not guided tours of the cellar or vineyard.
What’s the atmosphere like?
It’s cozy, friendly, and intimate, with a family-run vibe that makes guests feel at home.
Is this experience suitable for beginners?
Yes, the hosts tailor the tasting to your preferences, making it accessible whether you’re a wine novice or connoisseur.
