Looking for a wine tour in Traverse City that combines style, relaxed vibes, and authentic tasting experiences? This NON BUS Hippie Theme Traverse Old Mission Peninsula Wine Tour promises a distinctive way to explore the region’s best wineries without the typical cramped bus. It’s a tour designed for those who want more than just a tasting — it’s about enjoying the scenery, the wines, and the fun, all in a vehicle that makes you feel special rather than squeezed in like sardines.
What we love about this tour is how it offers stunning views of Lake Michigan and Old Mission Peninsula — an essential part of the experience. Plus, the flexibility to choose wineries on your wish list is a nice touch, especially if you have favorites or want to skip certain stops. However, a potential consideration is the price — at $89 per person, it’s a bit more than some standard tours, but most find the added comfort and style worth it.
This experience is best suited for travelers who appreciate comfortable, semi-private transport, a relaxed pace, and a focus on quality over quantity. If you enjoy tasting a variety of wines while soaking in scenic vistas, this tour could be an ideal fit.
Key Points

- Comfortable, luxury vehicle replaces traditional party buses, offering style and convenience.
- Flexibility allows guests to customize their winery stops within the itinerary.
- Stunning views of Grand Traverse Bay and the surrounding landscape enhance the experience.
- Wineries visited include top spots like Chateau Chantal and Brys Estates, known for quality wines.
- Expert guides are wine enthusiasts, providing personal recommendations and insight.
- Group discounts and pickup options add value and ease to the day.
An Authentic and Stylish Way to Explore Traverse City’s Wineries

This tour is a refreshing alternative to the usual bus-based wine excursions. Imagine traveling in a sleek GMC Yukon, Chevrolet Tahoe, or even a Cadillac Escalade — all air-conditioned and comfortable, with enough room for groups of 6-7. No tired old buses here, just a semi-private ride that feels like a VIP experience.
The tour lasts approximately 4 to 5 hours, giving you enough time to enjoy four wineries without feeling rushed. The price of $89 per person is quite reasonable considering the level of comfort, the guided expertise, and the inclusion of a complimentary bottle of wine for your group. When you factor in the scenic views, the personalized service, and the chance to taste some of Michigan’s best wines, it’s a good deal.
The pickup and drop-off options at some downtown locations make logistics simple, especially if you’re staying in Traverse City. The tour also offers group discounts, so traveling with friends or family can provide even more value.
You can also read our reviews of more wine tours in Traverse City
Detailed Breakdown of the Itinerary
Stop 1: Old Mission Peninsula Wine Trail
This is the heart of the experience — a chance to get a feel for the region’s top wineries, including Hawthorne, Peninsula Cellars, Mari Vineyards, and Chateau Chantal. The itinerary is flexible, so you and your guide can tailor the stops.
What makes this area special is its stunning vineyard views and proximity to Lake Michigan. Many guests comment on how the scenery enhances their tasting experience. The wineries here are well-regarded, with some offering incredible vistas from their tasting rooms.
Stop 2: Hawthorne Vineyards
A favorite among visitors, Hawthorne Vineyards offers a variety of reds and whites that you can enjoy in their tasting room. Here, you can purchase flights, by the glass, or bottles to take home — or even join their wine club if you’re feeling enthusiastic.
Guests have praised this stop as “one of the best vineyards in Traverse City” with “some of the finest reds and whites.” Expect about 50 minutes here to sip, chat, and appreciate the surroundings.
Stop 3: Chateau Chantal Winery & Tasting Room
Perched atop a high point on Old Mission Peninsula, Chateau Chantal provides breathtaking views of both East and West arms of Lake Michigan. Their wine flight options are available for purchase, and the setting is especially charming for photo ops.
Guests love the incredible vistas and the chance to enjoy a moment of tranquility while sampling award-winning wines. The 50-minute stop is enough to savor the ambiance and pick up a bottle or two.
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Stop 4: Bonobo Winery
At Bonobo Winery, the emphasis is on feeling like a movie star, with wines that inspire bragging rights among friends. Visitors rave about the unique wines and the relaxed, welcoming atmosphere.
This stop lasts about 55 minutes, giving you ample time to taste, mingle, and maybe indulge in a few extra splashes — all in a setting that feels more intimate than a crowded tasting room.
Stop 5: Brys Estate Vineyard & Winery
Brys Estate is among Michigan’s top ten most popular wineries, thanks in part to their famous “Froze” — a frozen wine dessert that many find irresistible. Guests love the lively vibe here, and the wines are consistently praised.
The 50-minute visit offers a chance to sample their signature drinks and enjoy the estate’s beautiful setting — it’s a definite highlight for many.
Stop 6: Bowers Harbor Vineyards
Established in 1991 on a former horse farm, Bowers Harbor Vineyards is a classic stop. Known for its historic charm and quality wines, especially reds and whites, it offers a relaxed atmosphere where you can buy flights and take in the views.
Guests often comment on the long-standing reputation of this vineyard and their selection of wines.
Extra scenic stops: Grand Traverse Bay and Traverse City
Beyond wineries, the tour includes scenic views of Grand Traverse Bay, an arm of Lake Michigan known for its picturesque beauty. The bay’s expansive waters, separated from the main lake by the Leelanau Peninsula, add a memorable natural element to your day.
Finally, the tour concludes back in Traverse City, where you can explore local shops or grab a bite, making it a well-rounded day out.
What to Expect During Your Tour

You will be picked up in a luxury vehicle, likely a GMC Yukon or similar, with air conditioning and plenty of space. The group size is kept small for a semi-private feel, usually 6-7 people, ensuring personalized attention from your expert guides.
Your guides are enthusiastic wine lovers themselves, ready to provide recommendations and answer questions. You might find them offering insights into the regional wine scene or sharing tidbits about the scenery.
Each winery stop lasts roughly 50 to 55 minutes, enough to sample wines, purchase bottles, and enjoy the views. The tour’s flexible nature means if you have particular wineries in mind, just tell your guide — they’ll do their best to accommodate.
The no party bus policy means no loud music or crowded atmosphere. Instead, you get a semi-private vehicle, a more relaxed pace, and the chance to really savor each location.
How the Price Reflects the Experience

At $89 per person, this tour offers a lot of value. It includes expert guides, a luxurious vehicle, and visits to premium wineries with stunning scenery. The complimentary bottle adds a thoughtful touch, and the small group size makes for a more intimate experience.
Compared to bus tours, which can feel rushed or crowded, this experience emphasizes comfort and quality. While it’s more expensive than some standard tours, most guests find it well worth the extra cost for the convenience, style, and personalized attention.
Final Thoughts: Who Will Love This Tour?

This wine tour is perfect for travelers who want a more refined, relaxed, and stylish way to explore Traverse City’s wineries. It’s ideal if you value comfort and scenic views as much as the wines themselves. The flexible itinerary and personal guide service make it suitable for wine enthusiasts, couples celebrating, or groups of friends.
If you’re tired of the party bus scene and want a semi-private, VIP feel, this tour will satisfy. It’s also a good choice for those who appreciate great customer service, lovely landscapes, and the opportunity to buy wine directly from the wineries.
However, keep in mind that the price point might be higher than some basic bus tours, but the added comfort and customized experience are worth considering if you want quality over quantity.
FAQ

Is pickup available for this tour?
Yes, pickup is offered at some downtown locations in Traverse City, making it easier to start your day without worrying about transportation.
How long does the tour last?
Approximately 4 to 5 hours, providing enough time to visit four wineries comfortably.
Can I customize which wineries I visit?
Yes, the itinerary is flexible, and you can tell your guide your preferred wineries or those on your wish list.
What type of vehicle is used?
A luxury SUV, such as a GMC Yukon, Chevrolet Tahoe, or Cadillac Escalade, ensuring a comfortable ride.
Are wine samples included?
Yes, you can enjoy wine “splashes” (samples) during the tour. Bottles, flights, and food are available for purchase at wineries.
Is this tour suitable for groups?
Yes, the tour is designed for small groups of 6-7, creating an intimate experience with personalized service.
What should I wear?
While there’s no specific dress code, we recommend casual, comfortable attire and perhaps some flower child or hippie accessories to match the theme.
In sum, the NON BUS Hippie Theme Traverse Old Mission Peninsula Wine Tour offers a stylish, scenic, and relaxed way to explore Michigan’s renowned wine region. Perfect for those seeking comfort, flexibility, and a touch of glamour, it elevates a typical wine tour into an enjoyable and memorable adventure.
More Wine Tours in Traverse City
- Traverse City: Wine Tasting Cruise on Schooner Manitou
- NON BUS “Red Eye” Early Pickup Old Mission Wine Tour
- The “Red Eye” 4 Winery Old Mission Traverse City Early Wine Tour
- NON BUS Lincoln MKT 6 door Limousine Traverse City Wine Tour
- Magic Mike NON BUS Traverse City Old Mission Peninsula Wine Tour
- Traverse City: Old Mission Peninsula Bike and Wine Tour
More Tours in Traverse City
- NON BUS “Red Eye” Early Pickup Old Mission Wine Tour
- The “Red Eye” 4 Winery Old Mission Traverse City Early Wine Tour
- NON BUS Lincoln MKT 6 door Limousine Traverse City Wine Tour
- Magic Mike NON BUS Traverse City Old Mission Peninsula Wine Tour
- Private 4 Hour Choose Your Lake Discovery Tour in Traverse City
- Traverse City: Old Mission Peninsula Bike and Wine Tour
More Tour Reviews in Traverse City
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- NON BUS “Red Eye” Early Pickup Old Mission Wine Tour
- The “Red Eye” 4 Winery Old Mission Traverse City Early Wine Tour
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- Guided Private Pontoon Charter (4 yrs & up)
Not for you? Here's more nearby things to do in Traverse City we have reviewed
- Lincoln MKT Limousine Traverse City Wedding Shuttle
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- NON BUS “Red Eye” Early Pickup Old Mission Wine Tour
- The “Red Eye” 4 Winery Old Mission Traverse City Early Wine Tour
- NON BUS Lincoln MKT 6 door Limousine Traverse City Wine Tour
- Guided Private Pontoon Charter (4 yrs & up)
- Magic Mike NON BUS Traverse City Old Mission Peninsula Wine Tour
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- Traverse City: Old Mission Peninsula Bike and Wine Tour
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- NON BUS VIP GMC Yukon Traverse Old Mission Peninsula Wine Tour
