If you’re after a way to explore Ulm that combines history, humor, and a bit of friendly competition, this mobile-based city exploration game might just be your ticket. Designed to be self-paced, interactive, and budget-friendly, it invites you to uncover Ulm’s most famous sights while keeping things light and fun. We’ve looked into this experience, and here’s what makes it worth considering—and what might give you a pause.
What we really like about this tour is its flexibility. You can start when you want, pause if needed, and explore at your own speed, making it perfect for those who dislike rigid schedules. Plus, the interactive quizzes and interesting facts make learning about Ulm far more engaging than just wandering around with a guidebook. On the flip side, it’s not a traditional guided tour—there’s no live guide or audio commentary, which might matter if you prefer a more narrated experience. This tour is ideal if you’re comfortable with tech and enjoy a bit of gamification. It’s a great fit for travelers who want to combine sightseeing with a bit of fun and aren’t fussed about paying for entrance tickets separately.
Key Points

- Self-guided flexibility allows exploration at your own pace.
- Interactive quizzes make sightseeing more engaging.
- Historic sites like Ulm Minster and Town Hall offer insight into the city’s past.
- Cost-effective at under $10 per person, with no hidden fees.
- Multilingual options ensure accessibility for diverse travelers.
- No included entrance tickets mean you’ll need to budget extra for some sights.
An Honest Look at the Ulm Tour Experience
This phone-based exploration activity is marketed as an alternative to traditional guided tours. For travelers who love a bit of adventure in their sightseeing and enjoy solving puzzles, this might be a perfect match. The experience is accessible via an app on Android or iOS, or directly through your browser, which means you don’t need to carry around a bulky guide or worry about audio device compatibility. For just $9.57 per person, it’s a low-cost way to deepen your understanding of Ulm’s most iconic landmarks.
You can also read our reviews of more tours and experiences in Baden Wurttemberg.
The Itinerary and What You’ll Discover
The tour covers eight notable locations, each with its own story and quiz. Here’s a quick breakdown:
Stop 1: Berblinger Turm
This tower pays tribute to Albrecht Ludwig Berblinger, better known as the “Tailor of Ulm,” famous for his 1811 attempt at flight. Standing at this site, you’ll find out why Berblinger’s daring flight idea captured imaginations—and why he’s still remembered today. The stop takes about 20 minutes, and since it’s free, it’s a great starting point to warm up your curiosity.
Stop 2: Ulm’s Town Hall
Dating back to 1370, this building’s façade is a visual feast of frescoes depicting allegorical and historical scenes. It’s worth spending some time here, as the building itself offers a glimpse into medieval architecture and city pride. The tour suggests 20 minutes, but you might want a little extra to admire the details. Admission isn’t included, so plan to budget for that if you wish to go inside.
Stop 3: Ulm Minster
The highlight of many visitors’ trip, Ulm Minster boasts the world’s tallest church steeple at 161.53 meters. Its façade is elaborate, and the interior reveals craftsmanship from centuries past. Climbing the steeple isn’t part of this tour, but the exterior alone provides plenty of photo-worthy moments. Entrance isn’t included, so if you want to see the interior, prepare for an additional fee.
Stop 4: Schworhaus
Traditionally, this is where the mayor delivers the Schwörrede on Schwörmontag, a longstanding tradition. The building’s historical significance and ongoing customs give a peek into Ulm’s civic pride. The tour assigns about 15 minutes here—enough to snap a few photos and learn about local customs.
Stop 5: The Leaning House
This timber-framed house leans dramatically to one side, creating a striking visual. The tilt is due to the settling of its wooden foundation over centuries, making it a quirky and memorable photo stop. It’s free to visit, and the brief stop allows you to appreciate its charming imperfection.
Stop 6: Metzgerturm
Dating back to 1345, this tower was once part of the city’s fortifications. Today, it stands as a reminder of Ulm’s medieval past. The tour suggests 15 minutes here, enough to appreciate the fortress-like architecture and imagine historical defenses.
What the Experience Brings to Travelers

The core appeal is the interactive element. Instead of static sightseeing, you’re encouraged to solve quizzes related to each site, making the exploration more dynamic. One reviewer called it a “very nice exploration tour with background information,” emphasizing the educational value without sacrificing fun. Since it’s accessible in multiple languages—English, French, German, and Spanish—it suits a wide range of visitors.
The tour’s self-guided nature is a double-edged sword. While it’s perfect for those who prefer flexibility, it relies on the traveler’s motivation to actively engage and to manage their time. There’s no audio narration—only prompts on your phone—so if you prefer a guided commentary, this might not satisfy that need. Also, since entrance tickets to attractions are not included, you’ll need to budget extra for sites like the Minster or Town Hall if you wish to go inside.
Why It Offers Good Value
At under ten dollars, this experience is quite affordable compared to traditional guided tours. For the price, you get a personalized adventure that lasts around 1 to 2 hours—perfect for a quick city overview or as part of a larger day of sightseeing. It’s especially suitable for tech-savvy travelers who enjoy puzzles and learning through interaction, as well as families or groups seeking a shared activity.
Limitations and Considerations
While the tour covers the main sights, it doesn’t include entrance tickets, which could add to your costs if you want to explore certain sites more deeply. Also, the experience relies heavily on your phone’s battery and signal—so be prepared with a charger or offline maps if needed. The duration of 1-2 hours is approximate; your pace and interest level will influence how long you spend.
You can also read our reviews of more tours and experiences in Baden Wurttemberg
Final Thoughts
This Ulm tour offers a creative way to explore the city’s highlights at your own pace. The blend of historical landmarks, quirky local stories, and interactive quizzes makes it engaging without being overly complicated. It’s best suited for independent travelers, families, or groups who enjoy combining sightseeing with a bit of game-playing.
While it may not replace a traditional guided tour for those craving detailed narration or inside access, it compensates with flexibility, affordability, and a chance to see Ulm through a slightly different lens. If you’re comfortable with self-guided exploration and want to add an element of fun to your trip, this experience could be just what you’re looking for.
Frequently Asked Questions

Is this a guided tour with a live guide?
No, this experience is self-guided. You use your phone to navigate between sites, answer quizzes, and learn about the city at your own pace.
How do I access the tour?
You can download the app on Android or iOS or access it directly via your browser. It’s straightforward and user-friendly.
Are entrance tickets included?
No, entrance fees to sites like Ulm Minster or Town Hall are not included. You should budget separately if you plan to go inside these attractions.
How long does the tour take?
The activity lasts approximately 1 to 2 hours, depending on your pace and how much time you spend at each site.
Is the tour available in multiple languages?
Yes, it is offered in English, French, German, and Spanish, making it accessible for diverse travelers.
Is this experience suitable for children?
While not explicitly designed as a family activity, the quizzes and interactive nature may appeal to kids, especially those who enjoy puzzles and fun facts.
What if I want to cancel?
You can cancel up to 24 hours in advance for a full refund. Cancellations less than 24 hours before the start are not refunded.
Can I pause the tour or do it in parts?
Yes, since it’s self-guided, you can take breaks or split your exploration over multiple sessions.
Are service animals allowed?
Yes, service animals are permitted during the activity.
To sum it up, this Ulm city exploration game offers a cost-effective, flexible, and engaging way to see the key sights. It’s perfect for those who want to learn a bit about the city without the pressure of a scheduled guided tour or large group. Pack your curiosity and your phone, and enjoy discovering Ulm’s charms through a playful lens.
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