If you’re dreaming of a day dedicated to one of Mexico’s most iconic spirits, this private tour to Tequila with La Fortaleza Distillery might be just what you’re looking for. It promises a personalized, in-depth look at tequila production, combined with scenic views, expert guides, and the comfort of private transportation.
What we love about this tour are two specific features: first, the exclusive access to La Fortaleza Distillery, which allows visitors to go behind the scenes at one of the region’s top producers, and second, the intimate, crowd-free experience that makes it feel more like a visit to a friend’s hacienda than a typical tourist stop.
One thing to keep in mind is that, since this is a private tour, it comes at a higher price point—$158 per person—but the personalized service and access to artisanal distilleries often make it a worthwhile investment. Designed for lovers of authentic experiences, spirits enthusiasts, or anyone curious about the craft behind tequila, this tour appeals to those who value quality over quantity.
Key Points

- Exclusive VIP Access: Tour La Fortaleza Distillery with private entry to Viva Abuelo or Viva Bisabuelo, avoiding the crowds.
- Expert Local Guides: Guides fluent in both English and Spanish provide insightful commentary and customization.
- Scenic & Cultural: Explore the charming Pueblo de Tequila and its colorful markets.
- Comprehensive Experience: From agave fields to bottle, see the entire tequila-making process and taste premium varieties.
- Private & Comfortable Transport: Enjoy air-conditioned, private transportation for a seamless experience.
- Limited Availability: Book in advance, as tours are popular but limited and unavailable on Sundays or Mexican holidays.
Discovering Tequila and Its Charm

This tour offers a well-rounded introduction to Tequila, Jalisco, one of Mexico’s most renowned towns. It starts with a convenient pickup from Guadalajara, setting the stage for a day packed with cultural and culinary insights. The journey itself is part of the fun—private transportation ensures a relaxed vibe, with plenty of space to enjoy the scenery en route.
Once in Tequila, you’ll quickly notice how vibrant and lively the town is. The tour includes a guided walk through the municipal market, where local vendors sell everything from fresh produce to handcrafted souvenirs. It’s an excellent opportunity to soak in local life and snap some colorful photos.
You can also read our reviews of more tours and experiences in Amatitan.
The Heart of the Tour: La Fortaleza Distillery
The centerpiece of this experience is the exclusive visit to La Fortaleza Distillery. Here, you’ll get up close with the tequila-making process, from the harvesting of hearty agave plants to the final bottling. The choice between the Viva Abuelo or Viva Bisabuelo tours means a personalized touch—each offering a slightly different focus, but both emphasizing craftsmanship and tradition.
Guides are praised for their knowledge and friendliness. One reviewer shared, “Jesus spoke English well and was attentive and open to any requests I had,” highlighting the level of personalized service. Another mentions how their guide was bilingual, friendly, and flexible, adjusting the schedule to suit their interests.
Why La Fortaleza?
Unlike mass-produced brands, La Fortaleza emphasizes artisanal methods, making the visit feel more authentic. You might find yourself observing the traditional ways of tequila production, which can involve a combination of age-old techniques and modern refinements. The tasting session showcases premium tequilas, giving you a true sense of the craftsmanship and variety available.
Scenic Views & Photo Opportunities
Surrounded by lush agave fields, the setting alone makes this tour worthwhile. Many guests mention how beautiful it is to see the sprawling, spiky agave plants against the backdrop of the Mexican countryside. It’s an ideal backdrop for memorable photos and a peaceful moment away from busy tourist spots.
More Great Tours NearbyItinerary Breakdown

The tour begins with pickup in Guadalajara, ensuring a comfortable start. The first stop is a guided visit to Tequila Selecto de Amatitán, where we might expect to learn about the local tequila industry in a more general way for around 2 hours. This gives a good introduction before heading into the heart of the town.
Next, you’ll wander through Tequila itself—strolling through the lively streets, exploring the market, and enjoying some free time to soak in the local atmosphere. The self-guided visit to the town lasts approximately 2 hours, allowing you to explore at your own pace.
The visit to Cantaritos El Guero #1 offers another chance for free time, perhaps to enjoy a traditional drink or buy some souvenirs. The flexible schedule allows the group to pause whenever something catches your eye.
The highlight, of course, is the guided tour of La Fortaleza Distillery, which lasts about 3 hours. Here, the focus is on the craftsmanship—seeing the process, tasting the products, and appreciating the artistry involved.
The entire day wraps up with a comfortable return to Guadalajara, ensuring that your experience is smooth and relaxed from start to finish.
What Sets This Tour Apart?

While many tequila tours are crowded and commercial, this one’s private nature means a more relaxed, personalized experience. “Hearing about the tequila process from a knowledgeable guide who is attentive to our interests made the entire day special,” one reviewer noted.
The private transport, with air conditioning and flexible scheduling, makes the long day comfortable. Plus, the limited availability and need for advance booking help ensure that you get a more intimate experience, free from the hustle and bustle typical of larger groups.
Value for Money
At $158 per person, the tour might seem steep compared to group excursions, but the value lies in the exclusive access, personalized guidance, and high-quality experiences. The guided visits to artisanal distilleries and the opportunity to taste premium tequilas add a dimension that mass-market tours often lack.
Who Is This Tour Best For?

This experience is perfect for travelers who want an authentic, behind-the-scenes look at tequila production without the crowds. It’s ideal for spirits enthusiasts, couples seeking a romantic day trip, or anyone interested in Mexican culture and craftsmanship.
Given the personal touch, the bilingual guides, and the flexible itinerary, it’s also suited for travelers who appreciate customized experiences and value comfort. If you’re on a tight schedule or prefer a more intimate setting, this private tour offers a great balance of education, scenery, and relaxation.
The Sum Up

In a nutshell, this private tour to Tequila with La Fortaleza Distillery provides a deep dive into tequila craftsmanship, combined with the charm of a lively Mexican town. The exclusive access to artisanal distilleries, guided by knowledgeable guides, makes it stand out from more generic excursions. The scenic agave fields and vibrant markets add a visual and cultural richness that truly elevates the experience.
For anyone looking to understand the art of tequila making and enjoy a personalized, comfortable day trip, this tour offers excellent value. It’s well-suited for connoisseurs, curious travelers, or couples enjoying a special day in Jalisco.
If you want a more authentic, crowd-free experience with a focus on quality and local flavor, this tour is a solid choice. Just remember to reserve ahead, as spots are limited, especially during peak times.
FAQ

Is this tour private? Yes, it’s offered as a private experience, ensuring personalized attention and a flexible schedule.
What is included in the price? The fee covers private transportation, guided tours at La Fortaleza Distillery (Viva Abuelo or Viva Bisabuelo), entrance fees, bottled water, and tequila tastings.
Are there any food options? Food is not included in the tour, so you might want to bring snacks or plan to eat during free time in Tequila.
Can I customize the tour? The guide is known for being attentive and flexible, so you can likely tailor some aspects to your interests, especially during free times.
When should I book this tour? Since spots are limited and unavailable on Sundays and Mexican holidays, booking in advance is highly recommended.
How long does the tour last? Expect a full day of approximately 9 to 10.5 hours from pickup to return.
What type of vehicle is used? A private, air-conditioned vehicle ensures comfort throughout the day.
Is this suitable for large groups? While the tour is personalized, private groups are available, but check with the provider for larger party options.
Do guides speak English? Yes, guides are fluent in both English and Spanish.
What should I bring? Comfortable shoes, sun protection, a camera, and any personal essentials for a day outdoors.
This private tequila adventure provides an excellent blend of education, culture, and scenic beauty—perfect for those wanting a genuine taste of Jalisco’s most famous export.
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