Introduction

This Tequilero Tour with Horseback Riding promises a well-rounded glimpse into Mexico’s famed tequila culture, combined with a taste of local life in Arandas and a dash of equestrian fun. It’s designed for travelers eager to see behind the scenes of tequila-making, experience a traditional Mexican rodeo-style ride, and explore charming small-town streets—all in one day.
What we particularly love about this experience is how personalized and authentic it feels. You’re not just watching a factory tour; you’re invited into a third-generation family’s tequila legacy, with stories and traditions woven into every step. The horseback riding on a charro canvas is a highlight that offers real local flavor and fun.
A potential consideration is the eight-hour duration, which might be a long day for those with limited time or energy. Also, lunch isn’t included, so plan accordingly if you want a hearty meal.
This tour is ideal for culture enthusiasts, food lovers, and anyone interested in Mexican traditions, especially if you’re keen to combine education with outdoor activities and a taste of rural life.
Key Points
- Authentic family-run factory experience with stories and insights directly from a third-generation tequila family
- Live the Mexican tradition with horseback riding on a charro canvas inside the factory premises
- Visit the agavero fields to see how the iconic blue agave is cultivated for tequila production
- Explore Arandas’ charming streets and its famous church with one of Latin America’s largest bells
- Great value at around $57, with a comprehensive 8-hour itinerary that includes transportation and activities
- Highly praised guides who are knowledgeable, friendly, and make you feel like part of the family
You can also read our reviews of more tours and experiences in Guadalajara
Exploring the Itinerary in Detail

Stop 1: Arandas and the Agavero Fields
Your day kicks off in the Altos de Jalisco region, renowned for producing some of Mexico’s most famous tequila brands like Patron, Don Julio, and Hunters. The first stop is the agavero fields, where you’ll see firsthand how the blue agave is cultivated. Expect to learn about the specific characteristics that make these plants ideal for tequila, and get up close to the thriving plants.
Traveling in an air-conditioned vehicle from Guadalajara, you’ll appreciate the comfort and convenience, especially if the weather is warm. The drive itself offers scenic views of the Mexican countryside—an early taste of the region’s natural beauty.
The Factory Tour at La Fábrica Camarena
After arriving at La Fábrica Camarena, you’ll be welcomed with a prepared drink—likely a small tequila sample or traditional Mexican refreshment—setting the tone for the day. The tour is led by a family member who can tell stories that go beyond the typical factory narration, sharing anecdotes about the family’s history and the secrets behind their tequila.
Seeing the production process firsthand helps you understand why tequila is such a cherished Mexican icon. It’s not just about the final product but the meticulous steps involved, from the cooking of the agave to fermentation, distillation, and bottling. Visitors often highlight how knowledgeable guides make these technical details lively and accessible.
The factory’s size, capable of producing over a million boxes annually, speaks to its significance in the tequila industry. Yet, it still retains a personal, family-run feel, which makes the experience more meaningful.
Horseback Riding on the Charro Canvas
One of the standout moments is the horseback ride inside the factory grounds, on a traditional charro canvas—a large, open arena used in Mexican rodeos. This isn’t just a photo-op; it’s a chance to feel the pride of Mexican equestrian culture. The guides often make it accessible for beginners, so don’t worry if you’re new to riding.
Guests have raved about how this activity adds a fun, memorable twist to an otherwise educational tour. It’s an authentic way to connect with the local traditions and experience what it’s like to be a “charro,” a Mexican cowboy. The views from the arena are often praised, making it a perfect setting for photos.
Visit to the Parish of San José Obrero
After the factory and riding, the tour takes you into Arandas’ city center for a taste of local life. The visit to Carnitas Jaimes for lunch (not included) is highly recommended, giving you a chance to indulge in famous Mexican pork—a simple but delicious meal that locals swear by.
Post-lunch, a walk through the city’s streets reveals the Parroquia de San José Obrero, a notable church with one of the largest bells in Latin America. The architecture and small-town charm leave many visitors with a genuine appreciation for everyday Mexican life and the warm hospitality of the community.
What Travelers Say

Reviews consistently praise the knowledge and friendliness of the guides—one reviewer notes how Edgar made everyone feel “welcome and comfortable from the get-go,” emphasizing the personal touch that elevates the experience. Many mention that the factory tour is well carried out and packed with stories that bring the tequila-making process to life.
The horseback ride is frequently highlighted as a spectacular highlight, with visitors describing the views as beautiful and the activity as fun and accessible. Several reviews mention that the tour exceeded expectations, providing a pleasurable balance of education, culture, and outdoor activity.
A local guide from Arandas even appreciated learning new facts about their hometown, showing how this experience appeals to both travelers and residents alike. The affordable price of around $57 makes it a great value for a full day of authentic Mexican experiences.
The Practical Side

The tour departs at 10:00 am from a convenient meeting point in Guadalajara—an easy drive for travelers staying in the city. It lasts approximately 8 hours, during which you’ll cover transport, factory visits, horseback riding, and a city walk. This makes it a full, satisfying day but worth considering if you prefer shorter excursions.
Transportation is air-conditioned, ensuring comfort during the transfer. Since this is a private tour, only your group participates, allowing for a more personalized experience and the opportunity to ask questions freely.
Note: Lunch is not included, so you might want to budget extra for a meal, especially if you enjoy hearty, local food.
The Sum Up

This Tequilero Tour with Horseback Riding offers a rare opportunity to see tequila production up close, connect with a family’s deep-rooted traditions, and enjoy some outdoor adventure—all in one day. The authenticity of visiting a family-run factory, combined with the fun and scenic horseback ride, creates a memorable mix of education and experience.
It’s especially well-suited for those who appreciate culture, genuine stories, and a leisurely pace that allows for photos and conversations. The overall value is excellent, considering the comprehensive itinerary, guided insights, and unique activities.
While it’s a full-day commitment, the quality of guides and personal touch makes it worth the investment. Whether you’re a tequila enthusiast or just curious about Mexican traditions, this tour delivers a colorful, authentic look into the heart of tequila country.
Frequently Asked Questions

Is lunch included in the tour?
No, lunch is not included. The tour stops at a popular local restaurant where you can enjoy authentic tacos or other Mexican dishes on your own.
How long is the tour?
The entire experience lasts approximately 8 hours, including transportation, factory visit, horseback riding, and city walk.
Is the tour suitable for children or beginners?
Most travelers can participate, and guides are friendly and accommodating. The horseback riding is designed to be accessible, even for beginners, but always check with the provider if you have specific concerns.
What should I wear?
Comfortable casual clothing suitable for walking and outdoor activities. If you plan to ride, closed-toe shoes are recommended.
How far in advance should I book?
On average, this tour is booked 11 days ahead, so it’s best to reserve early to secure your spot, especially during peak travel seasons.
Is transportation provided?
Yes, an air-conditioned vehicle is included, making the journey comfortable and convenient.
Can I cancel or reschedule?
This experience is non-refundable and cannot be changed once booked. If canceled due to weather, a different date or full refund will be offered.
What makes this tour stand out?
The combination of a family-run factory visit, horseback riding on a charro canvas, and exploring Arandas makes it a truly authentic and engaging experience.
Is it worth the price?
Absolutely. For around $57, you get a full day of cultural insights, scenic views, and unique activities—offering excellent value for those interested in tequila and Mexican traditions.
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